Engaging Personas
This method helps you to get a deeper look into the target group by defining characteristics and needs.
Define | Emphathize | Ideation | Test
Customer Journey Map
This complex method reveals opportunities for addressing the pain points of customers, alleviating fragmentation and ultimately creating a better experience for your users.
Contextual Inquiry
This qualitative interview brings findings about the system-to-be’s surrounding. Interviewees are potential users. Some skills about interviews are relevant.
Define | Emphathize | Ideation | Prototyping | Test
Card Sorting
This method is really helpul subsequently to a brainstorming-type-of-method. After gathering lots of ideas some clustering is needed!
Define | Emphathize | Ideation
Brainwalking
A variation of the brainstorming method. In this case iteratively ideas are being developed individually by the participants.
Define | Emphathize | Ideation
Bird-in-Hand
The bird-in-hand principle is a method for developing ideas based on individual competencies and attributes of the people who are working together on a new project.